Ubisoft Reveals Updated Unit Sales for Assassin’s Creed Black Flag After Years of Silence

Assassin’s Creed Black Flag Resynced has only been available for a day, and it’s already racked up two million sales. That’s impressive! This news comes from a press release that also emphasizes the game’s success with critics and streamers.

Clearly, players are excited about this title! But how does its popularity stack up against other entries in the Assassin’s Creed series? Let’s dive into the sales figures provided by Ubisoft for some of the more recent games in the franchise to see how they compare.

Wait, what? There are no official sales figures available? Going back…years?

That can’t be right.

Unfortunately, it is. This marks the first time Ubisoft has disclosed specific sales numbers for an Assassin’s Creed game since the original Assassin’s Creed Black Flag over a decade ago. That’s pretty wild!

Assassin’s Creed Shadows reportedly achieved “the second-highest Day 1 sales revenue in franchise history—only behind Assassin’s Creed Valhalla” and set “a new record for Ubisoft’s Day 1 performance on the PlayStation digital store.” However, we lack comparable figures for Valhalla or any other titles to gauge the actual revenue, and it doesn’t clarify unit sales. By July 2025, the game had over five million players, but that includes those subscribed to Ubisoft+ Premium, so it doesn’t reflect actual purchases.

Assassin’s Creed Mirage is in a similar situation, with Ubisoft announcing it surpassed 10 million players after its Valley of Memory update. Again, this doesn’t indicate how many copies were sold, especially since it was available on Ubisoft+ and had a free trial for the first two hours.

Assassin’s Creed Valhalla had the highest launch sales of any Assassin’s Creed game at that time, according to Ubisoft, but we still don’t know the exact numbers since there’s no data on how many copies other titles sold during the same timeframe. By October 2022, it had over 20 million players, but that figure also includes subscription service users and a free weekend promotion.

Assassin’s Creed Odyssey is known for its success as well, so surely Ubisoft has shared some solid sales figures for it? Well, sort of. In a May 2020 earnings report, Ubisoft mentioned that 11 of its games had sold over 10 million copies, including Odyssey, Assassin’s Creed Unity, and Assassin’s Creed Origins. This is likely the most concrete number Ubisoft has provided, but we still don’t know how much more than 10 million it sold, leaving it somewhat vague.

Sales for Assassin’s Creed Origins were reportedly double that of Syndicate in the first 10 days, but it’s unclear if that’s in revenue or unit sales, and we don’t even know Syndicate’s initial sales figures. Like Odyssey, it also crossed the 10 million mark at some point, but the exact number remains a mystery.

Assassin’s Creed Syndicate, released in 2015, was said to have sold 5.5 million units by 2017. This figure is often cited, but I couldn’t find a reliable source in Ubisoft’s earnings reports or press releases, aside from an article by an outlet, leaving its authenticity uncertain. If it is an official number, I apologize to Ubisoft and Assassin’s Creed Syndicate, but it seems Ubisoft was somewhat embarrassed by Syndicate’s sales, making it unlikely they would share such a specific figure.

Assassin’s Creed Unity and Assassin’s Creed Rogue combined sold 10 million units as of December 2014. That’s close, but combining two games doesn’t give a clear picture. Unity was also on the list of games that reached 10 million copies by May 2020, but we still don’t know how close it was to that milestone.

The original Assassin’s Creed IV: Black Flag sold 11 million copies as of March 2014! Finally, a concrete sales figure from Ubisoft!

While this might not matter to everyone, it does highlight a frustrating trend among companies like Ubisoft: obscuring the performance of their games by presenting selective metrics. Ubisoft has shared various statistics for the games mentioned, but they only reveal what they believe sounds most impressive. Millions of players over several months, a million sales in 10 days, revenue figures without context—this makes it challenging for journalists, analysts, and fans to get a clear understanding of Ubisoft’s performance.

So yes, Black Flag Resynced sold two million copies in a day. That’s certainly impressive, especially since Ubisoft is finally providing unit sales data after so long. However, the main takeaway seems to be that players have always loved Black Flag. It leaves me wondering what this means for the Assassin’s Creed series as a whole and what’s really happening with Ubisoft, especially given the company’s struggles over the past year and even as recently as this week. If two million in a day isn’t enough to turn things around for the developers at Ubisoft Barcelona, what level of success would be?