Your Guide to Streaming Apple’s September 9th Launch Event
Apple’s upcoming launch event on September 9th is shaping up to be one of its most significant in recent years. This marks the first event under the leadership of new CEO John Ternus, who took over on September 1st, and it’s expected to showcase the initial models from the iPhone 18 series. Among the anticipated highlights is the much-discussed foldable “iPhone Duo,” arriving shortly after Samsung’s recent release of the Galaxy Z Fold 8.
Here’s how to catch the event live and what to look forward to.
**How to Watch the Event Live**
Apple’s “Surprise and Shine” event kicks off on Wednesday, September 9th, at 1 PM ET / 10 AM PT at Apple Park in Cupertino, California. You can stream it live on Apple’s website, Apple TV, and YouTube.
**The iPhone 18 Might Not Make an Appearance**
While Apple typically unveils new iPhones during its September event, the standard iPhone 18 may not be part of this year’s lineup. Reports suggest it could be delayed until early next year, possibly launching alongside the iPhone 18E and an updated iPhone Air. If you’re eyeing one of Apple’s more budget-friendly options, you might have to hold off a bit longer.
**Price Increases for iPhone 18 Pro and Pro Max**
Even if the base model is absent, the iPhone 18 Pro and Pro Max are still expected to debut on September 9th. Rumors indicate these models will feature larger batteries and a potentially smaller Dynamic Island. There’s also speculation about a long-awaited variable aperture camera upgrade. Leaked images of dummy models suggest a fresh color palette, possibly including black, silver, light blue, and a dark cherry purple. However, be prepared for a potential price increase, as Apple has raised prices across many of its products this year, and the iPhone may follow suit during the event.
**Apple’s First Foldable Phone Might Be Announced**
One of the standout devices at the event could be the anticipated foldable “iPhone Ultra Duo.” Earlier leaks have shown a dummy model resembling a passport-style design akin to Samsung’s Galaxy Z Fold 8 and Xiaomi 18 Fold. The Galaxy Z Fold 8 has garnered positive reviews, with some calling it a glimpse into the future. The question remains: can Apple’s late entry into the foldable market hold its own?
**The Return of the Ceramic Apple Watch**
Last year’s event introduced the Apple Watch Series 11 and Ultra 3, and updates for both are likely this year. According to insider reports, the Series 12 may reintroduce the premium ceramic case option. Additionally, new band colors and configurations are expected, though a major redesign seems unlikely. Alongside these updates, Apple might unveil new health features for its wearables, such as always-on heart rate monitoring.
**New AirPods on the Horizon, But No Cameras Yet**
It’s been a couple of years since the release of AirPods 4, so an upgrade is overdue and could be revealed at the September 9th event. However, reports indicate that the camera-equipped AirPods that surfaced in leaks won’t be available until 2027. If Apple does announce AirPods 5, they will likely be a modest upgrade, possibly featuring a new chip and additional health sensors.