ChatGPT to Feature Increased Advertising

OpenAI is rolling out a new ad format that will display images of sponsored products and services on your screen. This feature is set to begin testing in the US later this month and will first appear when generating images with ChatGPT.

Previously, ads in ChatGPT only included a company’s name, logo, and a link to its product in a designated “sponsored” section below the chat. The new visual ads will also be separate from the generated images and will not affect the responses provided by ChatGPT. If you’re subscribed to ChatGPT’s Plus, Pro, or Enterprise plans, you won’t see these ads.

OpenAI has implemented measures to ensure that ads are only shown in appropriate contexts, aiming to avoid emotionally sensitive or unsuitable situations. The company is currently testing these visual ads with a select group of advertisers and has plans to explore additional formats in the future.